Content Writing Services That Go Beyond Blogs and Social Media
From published editorial features to SEO, websites, email and social media, see how I adapt content to the audience, channel and marketing goal.
Karri Owens
Oct 34 min read
B2B, B2C and Membership Marketing: How My Experience Connects Across Industries
Explore Karri Owens' B2B and B2C marketing experience, including brand strategy, integrated campaigns, content marketing and nonprofit growth.
Karri Owens
Sep 247 min read
Better Marketing Means Making It Easier to Say Yes
Our sponsorship requests weren't working, so I changed the offer instead of simply promoting it more. The result: $1,750 in sponsorships and a repeatable strategy.
Karri Owens
Sep 163 min read
A Post Is Not a Campaign: Multi-Channel Marketing Strategy Arizona Businesses Can Actually Use
One social post isn't a marketing campaign. See how strategic messaging across email, social and web can move an audience from awareness to action.
Karri Owens
Sep 23 min read
SEO, AEO and GEO: How to Optimize Your Content for Search and AI
Search is evolving. Learn how SEO, AEO and GEO work together and how to optimize your content for traditional search, answer engines and generative AI.
Karri Owens
Aug 197 min read
Marketing Problem Solving Starts With Looking Beyond the Assignment
A marketing deliverable should work within the entire business ecosystem. Here’s how I reverse engineer assignments to uncover problems, strengthen strategy and improve results.
Karri Owens
Aug 184 min read
Moving Beyond the Chatbox: Why AI "Agents" Are the Future of Work
I Learned About AI Agents in a Job Interview. Here's Why That Changed Everything
Karri Owens
Aug 134 min read
Event Marketing Case Study: Driving Record Growth for the 2026 ABRA World Championship Show
See how strategic marketing, SEO, email marketing, Meta advertising, and integrated communications helped support one of the most successful ABRA World Championship Shows in history.
Karri Owens
Aug 92 min read