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Creating a Scalable Charter Club Framework for ABRA

The American Buckskin Registry Association (ABRA) relies on regional charter clubs to promote events, recruit members, and grow the buckskin breed community. Yet the process to start a club was unclear, no templates, no guidelines, and no defined expectations. This gap made it difficult for motivated members to form clubs and limited ABRA’s overall reach.


Objective

Build a simple, repeatable system that makes it easy for members to start, manage, and maintain an official charter club, providing the structure and resources they need to succeed.


The American Buckskin Registry Association (ABRA) relies on regional charter clubs to promote events, recruit members, and grow the buckskin breed community. Yet the process to start a club was unclear, no templates, no guidelines, and no defined expectations. This gap made it difficult for motivated members to form clubs and limited ABRA’s overall reach.


Objective

Build a simple, repeatable system that makes it easy for members to start, manage, and maintain an official charter club, providing the structure and resources they need to succeed.


Challenge

  • No clear documentation or onboarding process

  • Confusion about officer roles and bylaws

  • Inconsistent club activity and accountability

  • Missed opportunities to grow membership at the local level


My Approach

I recognized that ABRA needed a clear, organized path for new charter clubs. Using my background in marketing, communication systems, and organizational design, I created a comprehensive Charter Club Formation Kit that gives members everything they need to get started.

Key components include:

  • A step-by-step outline showing exactly how to start a club, elect officers, and plan events.

  • Editable bylaws templates so clubs can customize and formalize their operations quickly.

  • Guidelines for accountability including annual activity expectations and event-hosting requirements.

  • A communications plan to keep clubs connected with ABRA’s leadership and each other.


Why It Matters

When joining or starting a club feels complicated, people give up before they begin. This new framework removes that barrier. It turns interest into action by making it simple for anyone to organize, lead, and contribute to the Buckskin community.


By creating structure, ABRA now has a clear growth path,  more local engagement, more participation, and more recognition for the breed.


Impact and Early Results

The program is currently being implemented under ABRA’s new leadership and has already received strong support. Early feedback shows:

  • Increased inquiries about starting new clubs

  • Positive response from existing officers and members

  • Renewed enthusiasm around local events and participation


My Role

  • Identified the organizational gap and proposed a scalable solution

  • Designed the complete formation process and supporting materials

  • Created editable templates and documentation for repeatable use

  • Collaborated with the president to support rollout and communication


Takeaway

This project is a prime example of how I lead: by seeing what’s missing, designing systems that make growth possible, and creating clarity where there’s confusion.

Chandler, AZ

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